Mar 13, 2019
Serena started out by creating a business called The
General Store, which serves attendee’s at some of America’s biggest
music festivals (Coachella, Lost Lands, Kaaboo, and Stagecoach- to
name a few.) She found her niche and provides a superior
service that makes her a respected female figure in the music
festival industry.
Having been an entrepreneur for over 20 years and taking her
business from zero to one-hundred, Serena has experienced success
and failure. Giving her knowledge and insight into what it takes to
be a successful female entrepreneur, especially in a male-run
industry.
In addition to raising a successful business she is also
raising a four-year-old little boy, endlessly creating herself, the
lifestyle she desires, and she’s giving back. Giving back to women
of all ages and teaching them the skills and tools to take
ownership of their lives and level up in business through
Serena Flowers Collective.
In this episode, we talk about:
- What it takes to start your own business
- How ONE idea or moment can shift everything and put
you on the right path
- How to look for opportunities in your business
- The importance of leadership
Book recommendation:
The 48 Laws of Power by Robert Greene
Atomic Habits by James Clear
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I'm obsessed with storytelling and vulnerability
because I believe that this is the truest way to find and stand in
your power!
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or just more inspiration to stand in your power, let’s
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